Sneakerness x Alpha Industries: Interview with Francky.B


Sneakerness has teamed up with Alpha Industries to create two interpretations of the classic MA-1 Bomber Jacket. We talked to Francky B., the man behind Sneakerness Paris about why he wanted to design a bomber jacket.

How about a quick introduction?

For most of the sneaker scene my name is Francky.B , I’m 34 years old and Parisian. I’m an entrepreneur and passionate about all of what I’m doing !

What made you want to design a Sneakerness Bomber Jacket with Alpha Industries?

I have always had a bomber jacket in my closet, whether it was Schott, Alpha or some other brands like Supreme.
In the last five years the trend around the brand Alpha Industries and the quality of their products really created a desire for me to work alongside Ben Birkl on a cool exclusive jacket for all of our sneakerheads!

Why do you think bomber jackets have become such a big part of street culture?

Jackets bombers were worn in the street by a different type of crowd (hooligans, punks) but lately became an essential piece for the street culture fan. I think it’s a timeless item that will last for years and years. It doesn’t matter how you dress or what you want to mix it with.

Why did you go for the MA-1?
Classic! And probably because I worked alongside Puma on a shoe that was also military-inspired, so the MA-1 silhouette was the perfect match.

What are your plans for 2017?
Well, let’s finish 2k16 on a positive note. It has been a marvellous year for us at Sneakerness and we are thankful to all the people, the community, the partners that gave us the power and trust to achieve such a great season. We will try to work harder and then play harder to satisfy our “Sneakerness Family ” in 2017 so keep your ears open, we’ll be coming to a city near you very soon!

Make sure to check back for the full release details of the Sneakerness x Alpha Industries collaboration later this week!